Made with a 5nm process, it is even more power efficient, supports more shared memory, and increases the transistor count over the M1 by 25%. On Monday, Apple unveiled the second generation of its custom processor: the M2. In the first quarter, while global PC shipments shrank by over 7%, Apple’s Mac sales increased by 8.6%.
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The M1 seriously outperformed competition, while allowing Apple an even greater degree of integration between software and hardware - an advantage that helped to make the iPhone such an unstoppable force. This was the company’s first custom processor for its Mac computers.
With the biggest products of the year for Apple to still be announced, and that potentially game-changing AR headset lurking in the wings, long-term growth is a solid bet.īack in 2020, I wrote about the importance of the M1 processor to Apple. With Apple shares still trading down 17% since the start of 2022, now is a good time for growth investors to buy AAPL stock for their portfolio. These two alone won’t be enough to move the AAPL stock needle in a big way, but each is very important to the company. However, Apple did show off two products of note: the new M2 processor, and an all-new, M2-powered MacBook Air. However, the Apple AR headset was completely absent from WWDC22. The company is widely expected to release one soon, taking advantage of the metaverse hype. This year, the rumor mill has been running in high gear for an Apple augmented reality (AR) headset. The keynote to its WWDC22 developer conference has a software focus, but it traditionally provides big hints of what Apple is up to in terms of the next “big thing.” The company also occasionally uses this event to take the wraps off of new hardware. On June 6, Apple Inc (NASDAQ: AAPL) held its second major event of the year.
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